I’m Marianne, and I have over 11 years of experience in B2B and B2C marketing, native advertising, political and strategic communications, and digital publishing.
My career began at Summit Media (a Philippine publishing company), where I wrote for some of the most prominent women’s lifestyle titles in the Philippines. I was part of the communications team of Philippine politician Manuel “Mar” Roxas during his 2016 presidential candidacy, serving as a researcher and editor. After the campaign, I joined Summit Media’s native advertising team, where I created branded content for 9 digital titles. I have since led content marketing efforts for growth-stage multinational companies, driving revenue through effective content strategy.
I’m currently a graduate student at the University of Washington in Seattle, pursuing a Master of Communication Leadership degree.
What I’ve done
My work has been published on several Philippine print and digital publications, including Candy, Cosmopolitan Philippines, Preview, FemaleNetwork.com, and FHM Philippines (now defunct).
I have led content marketing efforts for growth-stage multinational companies, including Nixplay (a digital frame company), Pipeline Signals (a sales training company), and Airframe Inc. (a boutique marketing consultancy),
A portfolio of the projects I have accomplished while finishing my Master of Communication Leadership degree at the University of Washington.
I’ve worked with
Lifestyle Journalism
Content Marketing
White Papers and Longform Content
Blogs and Articles
PipelineSignals.com, 2021
PipelineSignals.com, 2021
PipelineSignals.com, 2021
PipelineSignals.com (formerly Sales For Life), 2021
Nixplay Signage, 2020
Nixplay, 2020
Nixplay Signage, 2019
Nixplau, 2020
Nixplay, 2020
Content Marketing
Native Advertising
Spot.ph for AirAsia, 2016
Spot.ph for Megaworld Lifestyle Malls, 2016
Spot.ph for Intel, 2016
Esquire Philippines for Globe MyBusiness, 2016
Spot.ph for Axe, 2016
University of Washington Projects
COMMLD 530: Storytelling With Data
COMMLD 530: Storytelling With Data
COMMLD 530: Storytelling With Data
COMMLD 540: The Power of Revision
COMMLD 540: The Power of Revision
COMMLD 541: Crisis Communication